Consumers to Reject “Green Christmas” Trend
Consumers nowadays are not only well-informed, but they are also aware of the current trends in the market. Most sales trends are welcomed with warm response by consumers.
The Green Christmas trend, however, is another story. According to an article from CNBC.Com, this is seen to be rejected by consumers and it poses a problem for US retailers that have started promoting their environmental-friendliness for the holiday season.
The consumers are pre-occupied with other things and have never fully embraced green endeavors such as buying eco-friendly products. This is the point raised by Marshal Cohen, chief industry analyst at research firm NPD Group.
For the link to the article, click here.


